As the saying goes, the purpose of a business is to solve a problem. In the UK, climate change naysayers are few and far between at only 2% to 5% of the population according to aComRes study. Of those who believe in climate change, the majority believe that humans are the direct cause. The good news is: most agree it’s a problem. Businesses have the opportunity to embrace this problem with creativity, reap the potential earnings, and benefit shareholders. But, many don’t know where to start. The task seems daunting. Here is where Certified B Corporations® come in. Continue reading →
Falling on April 2nd 2017, Good Deeds Day is a global day where people from 75 countries come together to do good deeds for the benefit of others and the planet. 1.5million people participated in 2016.
It is based on a simple idea that we like a lot: that everyone can do something good, be it large or small, to improve the lives of others and change the world positively. Continue reading →
Collaboration is the key. I’m not the first to say that, by a long way. People have been singing the praises of strategic partnerships and cross sector collaboration for years, especially in the sustainable business world.
When we’re all working towards the same bloomin’ huge goal, it makes total sense to unite our efforts. For us at Do Nation, as a tiny two-man band on a mission to help make sustainability mainstream, collaboration is absolutely critical.
As we all know, the world around us is in flux. Uncertainty abounds. But one thing is certain: we need to take action on climate change now.
The bold targets set through the Paris Agreement and Sustainable Development Goals are great progress, but without action from each one of us, and soon, these targets will be missed and rendered meaningless.
Rosie Cripps, an engineer at Arup, felt passionate about this. Early in 2016 she contacted us asking if Do Nation could help her to open up conversations – and action – on climate change around her Cardiff office. Continue reading →
Today sees the launch of four new Do Actions with an interesting twist, developed in partnership with our client Hill + Knowlton.
At first glance, they may look like a sideways leap into an unconnected world of personal development. But here are three reasons why I am excited about how these pledges can contribute to our mission of making sustainable living mainstream:Continue reading →
Christmas is racing upon us, and that means one thing: New Year’s resolutions are just around the corner.
As I discussed in our recent webinar (which you can still watch online), New Year’s resolutions create a great opportunity for you to get your colleagues or employees on board with sustainable and purposeful business. People are looking to turn a new leaf for the new year and so are particularly receptive to the idea of making pledges and doing good.
We’re particularly excited to be working with B Corps to help engage staff in this movement and build a bit of friendly competition between the UK B Corp community. We’ve built a leaderboard pitting B Corps against each other: which can make – and complete – most pledges through January?
The winning team will win a year’s supply of tea from Pukka Herbs – now there’s an incentive!
This is a guest blog by Vicky Murray (above, left) at Pukka Herbs, about how Pukka are using Do Nation to engage their staff in sustainability.
Did you know that over 32 million litres of water are boiled every day in the UK only to go cold again?This year at Pukka we’ve become a certified B Corp – committing as a company to ‘Be the Change we want to see in the world’.With this powerful Ghandi quote at the front of our minds, the Pukka team have signed up with Do Nation, and committed to collectively saving 500,000 cups of tea worth of carbon over the next year through employees’ personal actions. Continue reading →