It’s a pretty big moment for all of us here at Do Nation, after months of planning, testing and tweaking we’re taking our new slimmed down free tier out of beta and into the light of the sun (we get a little bit of sun in London in December, honest).
This week the Do Team are joining 40 other cyclist to make an intrepid voyage across the channel to Paris for the finale of COP21.
You can read all about why we’re braving the wintry weather in Hermione’s own words here.
If you’d like to support one of our riders with a pledge head here.
Do Nation, award winners at the Business Green Technology Awards!
We’re thrilled to have been named app of the year at the inaugural BusinessGreen technology awards last week. So a massive thank you to our clients, supporters and every person who has made a pledge or taken on a challenge.
This is what BusinessGreen had to say about why they picked us:
The judges were hugely impressed by the Do Nation’s innovative approach to drive green behaviour change, as well as its harnessing of gamification principles and social media to deliver real world reductions in users environmental impacts.
See all the categories and award winners here.
We want everyone who uses Do Nation to have the biggest impact they possibly can, however they’re using it. With the re-launch of our Free tier, we hope to see many more people raising pledges in support of personal challenges and events – whether they’re cycling to Paris, competing in a triathlon or asking for pledges as an alternative wedding list.
To help them to make the most out of Do Nation, we looked back at our most successful users to come up with these ten top tips on how to run highly successful campaigns, creating as much change as possible.
Our doer of the month for September 2015 is Mike Forde who ran the Inverness Marathon.
Mike used Do Nation because he wanted to run a marathon but he didn’t want to ask for money, he wanted to create some really amazing change in his community and to use Do Nation as a way to start conversations about sustainability in a much more positive way than usual.
Before his challenge he managed to raise 15 pledges – this equates to 323 kg CO2 saved in just two months.
Getting your campaign a shout out in the local paper or even on local radio can really help build a buzz around what you’re doing. It’ll now only get new people looking at your page but also really energise and excite your friends, family and colleagues and should get them pledging in even greater numbers than before.
To help your story gain traction we’ve put together our recipe for cooking up the perfect story to tempt in even the wiliest of journalists.
Our doer of the month for August 2015 is Sophie Cardinal who ran in the 5k in Gosport. We were thrilled that her race went well and that she set a new personal best.
Sophie used Do Nation as she wanted to do a sponsored run but didn’t want to raise money – she wanted to raise actions. Before her challenge she managed to raise 38 pledges – this equates to 4,457 kg CO2 saved in just two months.
That’s the same carbon as is emitted by 9 flights from London to New York by plane.
After her challenge we spoke to Sophie – “Often people feel powerless when it comes to climate change but using Do Nation as a platform for my 5k, really helped to show me, my friends and family how important the little actions are in helping to look after our environment.”
What does it mean to be a doer of the month?
We really like to celebrate our most enthusiastic and inspirational Doers. So each month, we reward our the person or team who collects the most pledges with a year’s supply of Ben & Jerry’s ice cream!
Could you be the next to scoop the title?
We’re going social.
Big news first up. We’re making ourselves more social – you can now create an account by logging in with Facebook or link your existing account to Facebook with one simple click.
Breathe a sigh of relief for this means no more fiddling around thinking of a new password . It’ll even pull through your profile picture, completing your account with ease (but fear not – we won’t ever do anything creepy like post to Facebook as you).
Since we began to mull over our new Do Action, ‘Cheesed off’, that promotes part-time veganism we’ve been keeping our eyes out for mentions of all things vegan in the news. Boy did we hit the jackpot. So much so that I had to put together a list of some of the surprising things you might not know about veganism.