B the Force for Good

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This is a post by Meredith Broderick, our Impact and Communications Intern.

As the saying goes, the purpose of a business is to solve a problem. In the UK, climate change naysayers are few and far between at only 2% to 5% of the population according to a ComRes study. Of those who believe in climate change, the majority believe that humans are the direct cause. The good news is: most agree it’s a problem. Businesses have the opportunity to embrace this problem with creativity, reap the potential earnings, and benefit shareholders. But, many don’t know where to start. The task seems daunting. Here is where Certified B Corporations® come in.
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B Corps, Good Deeds Day, and Fairtrade ice cream!

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Calling all B Corps – listen up! 

Falling on April 2nd 2017, Good Deeds Day is a global day where people from 75 countries come together to do good deeds for the benefit of others and the planet. 1.5million people participated in 2016.

It is based on a simple idea that we like a lot: that everyone can do something good, be it large or small, to improve the lives of others and change the world positively. Continue reading

5 steps for B Corp staff to Be the Change in 2017

Pledge to run in to your destination this New Year

Christmas is racing upon us, and that means one thing: New Year’s resolutions are just around the corner.

As I discussed in our recent webinar (which you can still watch online), New Year’s resolutions create a great opportunity for you to get your colleagues or employees on board with sustainable and purposeful business. People are looking to turn a new leaf for the new year and so are particularly receptive to the idea of making pledges and doing good.

We’re particularly excited to be working with B Corps to help engage staff in this movement and build a bit of friendly competition between the UK B Corp community. We’ve built a leaderboard pitting B Corps against each other: which can make – and complete – most pledges through January? 

The winning team will win a year’s supply of tea from Pukka Herbs – now there’s an incentive!

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