A Pukka Partnership

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Collaboration is the key. I’m not the first to say that, by a long way. People have been singing the praises of strategic partnerships and cross sector collaboration for years, especially in the sustainable business world.

When we’re all working towards the same bloomin’ huge goal, it makes total sense to unite our efforts. For us at Do Nation, as a tiny two-man band on a mission to help make sustainability mainstream, collaboration is absolutely critical.

That’s why we’re so excited to announce a new partnership between Do Nation, Pukka Herbs and the Soil Association. Continue reading

New Do Actions: Delving into personal development

New Do Actions: Voice up, Feed your noodle, Get outta here, and Watch, listen, and learn.
Our four new Do Actions: Voice up, Feed your noodle, Get outta here, and Watch, listen, and learn.

Today sees the launch of four new Do Actions with an interesting twist, developed in partnership with our client Hill + Knowlton.

At first glance, they may look like a sideways leap into an unconnected world of personal development. But here are three reasons why I am excited about how these pledges can contribute to our mission of making sustainable living mainstream: Continue reading

Wayne’s blinking badges of condemnation

IMG_9250.JPGWayne Talbot is Corporate Relations Manager for the EAUC. In a guest blog, here he shares his story about the pledges he made at the EAUC Conference in May and the impact they’ve had on his habits and attitude. 

What happens when Hermione turns up to your conference? Simple, you end up making a pledge. A pledge to do something that will make a grown person feel virtuous and sustainable and generally good about themselves. Continue reading

New Do Action: Off Peak

washing machine

Last week I discovered that laundry forums not only exist, but that they are filled with people who find the concept of leaving damp clothes sitting in the washer an ‘amusing topic’.

Why, you might ask, was I trawling through the niche depths of the internet? While I may have found it an enlightening insight to people with too much time on their hands, the real purpose was so I could bring you our latest Do Action, Off peak. Continue reading