Here at remote-Do-HQ, we’ve taken a little of our lock-down time to learn from our clients’ wealth of experience around communicating with their people and encouraging them to try out new healthy, environmentally friendly habits.
What have they learned about engaging employees in their Do Nation pledge challenges? And how could this help others to run effective pledge challenges during the corona crisis?
First – why now?
Last January, innocent drinks came back to run their third employee pledge challenge on Do Nation, this time asking their people to make a pledge for the planet as part of their New Year’s Resolutions. Their case study is now live.
Over 1,000 pledges were made, with 45% of those turning into long term habits. As a result, they totally smashed their target of saving 375,000 bananas worth of carbon. Continue reading
This January, invite your people to use their resolutions to make the world a better place, and to take action against the climate emergency.
Join the our B Corp 2020 Pledge Challenge to see how many pledges B Corp staff can make together, and how much carbon we can save collectively. Continue reading
Through the first 6 weeks of 2019, eight B Corps took part in our Pledge Challenge, battling to see who’s employees could make – and complete – the most pledges. Pledges to do things like donating unwanted clothes to charity, wasting less food, or taking shorter showers.
All small actions that together add up to make a big difference, for our own health and that of our planet.
We reported some stats about the pledged impact in February, and now that most pledges have come to an end, we are back with a summary of the confirmed impact.
Each pledge is to try an action out for two months; when that two months finishes, we ask users to report on how they got on (49% of users responded). From that data, as well as a deeper impact survey that they have the option of filling out at the end, we compiled the following data… Continue reading
As B Corp month draws to a close, we thought it was a good time to review the impact clocked up in our B Corp Pledge Challenge.
This January and February, people across eight B Corps were busy making pledges to ‘B The Change’ in their own personal lives. While their pledges are all still in progress – they have two months to try them out before then coming back to confirm how they got on – here’s a summary of the potential impact they could have together, if they’re successful*. Continue reading
UPDATE: We’ve extended the deadline for signing up to 15th February!
For those of you who were at the B Corp retreat this summer, you’ll know that if it wasn’t for B Corps, Do Nation probably wouldn’t still be around. You’ll know how much I love working with businesses like you who share our passion and drive for using business as a force for good. And how when it comes to B Corps, it’s more true than ever that small actions add up to make a big difference.
That’s why I’ve decided to run another B Corp challenge this January, helping to build a sense of the movement’s impact with your staff, allowing all members of B Corp teams to feel like an active part of this amazing community.
What is the B Corp Pledge Challenge?
B Corps – the next Do Nation challenge is on!
Around World Environment Day (5th June), which B Corp’s employees can make (and keep!) the most pledges for the planet? Can we reach 3,000 pledges together? Continue reading
I often think we ought to prepare case studies for more of our client programmes here at Do Nation – there are so many great stories of impact and engagement to share. But in reality, there just isn’t the time. Delivering the service has got to come first.
But Pukka’s programme was one that I couldn’t let slip by unnoticed. Download the case study here.
It began late afternoon one Monday back in September 2016, when I got a call from Vicky Murray, Sustainability Manager at Pukka Herbs – she wanted to launch a company-wide pledge challenge on Do Nation – that Friday. Would that be possible? Continue reading
In case you missed it, earlier this summer we picked up a fairly prestigious award – prestigious in the world of sustainable business, that is. And now we have the case study to boot.
Employee Engagement Campaign of the Year 2017 is the title we earned at the BusinessGreen Leaders Awards, won in conjunction with Hill+Knowlton Strategies for the behaviour change programme we ran with their staff. Continue reading
It’s coming up to the second anniversary of the SDGs and it seems like every other business is doing something to show how they are working towards the goals of the biggest global movement for sustainable development.
Yes, we are joining this bandwagon.
(Skip straight to our report on how Do Nation connects to the SDGs).
Ever since the 17 Sustainable Development Goals (SDGs or Global Goals) were agreed in September 2015, we’ve been keen to use Do Nation to raise awareness and increase action towards them. Given that each of our 56 Do Actions supports at least one of the Global Goals, it seems a bit remiss not to have publicised this already. We’ve already helped over 10,000 people to take over 26,000 actions towards the SDGs. It’s time to start shouting about that. Continue reading