Today sees the launch of four new Do Actions with an interesting twist, developed in partnership with our client Hill + Knowlton.
At first glance, they may look like a sideways leap into an unconnected world of personal development. But here are three reasons why I am excited about how these pledges can contribute to our mission of making sustainable living mainstream:Continue reading →
Christmas is racing upon us, and that means one thing: New Year’s resolutions are just around the corner.
As I discussed in our recent webinar (which you can still watch online), New Year’s resolutions create a great opportunity for you to get your colleagues or employees on board with sustainable and purposeful business. People are looking to turn a new leaf for the new year and so are particularly receptive to the idea of making pledges and doing good.
We’re particularly excited to be working with B Corps to help engage staff in this movement and build a bit of friendly competition between the UK B Corp community. We’ve built a leaderboard pitting B Corps against each other: which can make – and complete – most pledges through January?
The winning team will win a year’s supply of tea from Pukka Herbs – now there’s an incentive!
This is a guest blog by Vicky Murray (above, left) at Pukka Herbs, about how Pukka are using Do Nation to engage their staff in sustainability.
Did you know that over 32 million litres of water are boiled every day in the UK only to go cold again?This year at Pukka we’ve become a certified B Corp – committing as a company to ‘Be the Change we want to see in the world’.With this powerful Ghandi quote at the front of our minds, the Pukka team have signed up with Do Nation, and committed to collectively saving 500,000 cups of tea worth of carbon over the next year through employees’ personal actions. Continue reading →
Alex Fowler has been one of our long standing heros, having earned the title of Doer of the Month for his Great North Swim campaign back in July 2013. But that wasn’t enough to satisfy his passion for change, and so it wasn’t long before he got his company, Siemens, signed up to use Do Nation Pro.
As with more and more of our clients, neither employee engagement nor internal sustainability are in Alex’s job remit, but he simply saw the need for change and took up the mantle.
I caught up with Alex to find out about what it all meant for him.
innocent is now one of Europe’s best known drinks companies. They have built their business around the belief that they should always leave things better than they find them, across the whole supply chain. As they grow in size, they are committed to maintaining their leadership position on sustainability and ethics.
innocent is always looking for new and innovative ways to keep sustainability at the front of employees’ minds.
In the build up to COP21 they used Do Nation to both show their support for a strong climate change agreement and to demonstrate that by getting everyone at innocent to make little changes in their everyday lives, they could together save a lot of carbon.
A whopping 62% of their employees took part over the month, together making over 1,000 pledges.