In a sense it was a disapointing march – there was very little drama and the people-watching was almost dull. But then Richard made me realise that that was because this wasn’t a march for anarchistic idealists: this was a march for the people – regular people, anyone who loves and values this planet on which we live and depend.
And that gives me hope. Climate marches were once the reserve of environmental activists alone, but today showed that whilst media and political attention of climate change may have been dwindling, interest and concern amongst the people has been rising.
We now just have to make sure that we turn that interest and concern into action and change, because as this man so clearly puts it – there is no Planet B.
Thankfully, that’s just what your truly, The DoNation, is here to do: help the people to act. Yes, we need to step up our game if we’re going to have a real dent in the climate challenge, and that is exactly what we’re planning to do.
But we need your help to get there. Tomorrow morning, we’re launching a crowdfunding campaign to raise our first round of investment, helping us take our new platform, Do Good For Business, to scale. And we are turning to you, the crowd, for that investment. So please, join our story – whether you invest £10 or £10,000, you’ll be investing in a sustainable future for us all. If you can’t invest, then please help by sharing the link with your friends, family and colleagues.
Tomorrow. It’s a big day. Don’t miss out.
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